Well, it's not really "new". Twitter simply adopted the "like" button, which has become the now-standard way of showing someone that you quite literally like what they had to share or post online. But instead of using a thumbs up button, Twitter has implemented a heart button. It makes sense that the company would use hearts, considering its Periscope app lets users engage with others via hearts during live streams.
Anyway, if you want to know more about why Twitter made this decision and how everything works, we've detailed all you need to know below. You can say a lot with a heart. Favourites were represented by a star button. They were used to show appreciation for a tweet. Your favourites were also visible on your profile - unless of course your tweets and account were switched to private under settings.
To mark a tweet as a favourite, you had to sign into Twitter, then find a tweet you wished to mark, and click or tap the star below it. The star would then turn from grey to gold to show you successfully favourited the tweet.
Also, to do unmark a favourite, all you had to do was click or tap the star button again, and then it would go back to grey to confirm the action. Last year, researchers asked active Twitter users why they favorite tweets. You can read the answers here in The Washington Post. View Hide comment 1. Back to blog. Social Media Tips Twitter.
Twitter was still small then, and there wasn't much spam. Favoriting tweets was easy! The question is, what makes people favorite a tweet?
I do it for 2 main reasons: Bookmark a useful tweet for later Show other tweeps that I'm listening But these are pretty obvious reasons to favorite a tweet. Nothing earth-shattering there! What about the not-so-obvious reasons people favorite a tweet? Auto-Fave Hashtags Some people set up their Twitter accounts to auto-favorite tweets that contain certain hashtags.
Follow Me Fave Some people wait until they see you engaging on Twitter, and then they favorite your tweets. I've followed many people this way! Go ahead, Google it. But not everyone is that way. Favoriting a tweet lets them engage with someone without actually typing any words. It's a form of communication.
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